We can use this crisis to create the internet we want, not just the one we need

It's Time To Overhaul Our Digital Culture

The National — The global response to Covid-19 has been a watershed moment for Big Tech. The actions we take today will have lasting impact beyond the pandemic.

Opinion, Published, Culture, DataWisam AmidMay 10, 2020coronavirus, covid-19, UAE, data, data regulation, data privacy, Zoom, Google, Apple, GDPR

Issue 58: Strategy Beyond Covid

It’s time to consider how the UAE and the region will emerge stronger from this crisis.

The Power of Digital Storytelling

Storytelling is a tool to empower people and communities. With the reach of digital platforms, a story that empowers one can empower the world.

Issue 57: The Fear of Failure

The pandemic is forcing us to confront our fears and develop our own narratives.

The Essential Work of Creativity

Supporting the artists, storytellers, performers and other creatives who are placing this turbulent period in context will be essential to building new narratives.

Opinion, Culture, Remote WorkWisam AmidApril 28, 2020remote work, covid-19, creativity, design, storytelling

Storytelling Will Outlive Any Pandemic

Gulf News — Now more than ever, stories are the glue that keeps people together. Danish Farhan argues that business leaders need to return to the power of storytelling to survive the crisis.

Why Brand Matters Most in a Crisis

As businesses act to navigate the covid-19 crisis, maintaining brand authenticity will be the key to success.

Issue 56: Helping Creatives in the UAE

The power of creativity to inspire hope and facilitate change is on display now more than ever.

BackstoryWisam AmidApril 22, 2020UAE, Dubai, Remote Work, covid-19, coronavirus

Pivoting Towards Teams

Building an effective and tightly knit team will help businesses navigate this crisis and prepare for future challenges.

Opinion, Remote WorkWisam AmidApril 18, 2020remote work, work from home, technology, covid-19, teams, teamwork

Issue 55: Brand Authenticity Is Key to a Pivot

In this climate of uncertainty, the “why” is more important than the “what” for UAE companies.

BackstoryWisam AmidApril 15, 2020UAE, Dubai, Remote Work, covid-19, coronavirus, Brand Strategy, Narrative Strategy

How I Work: Samer El Sahn

In this edition, we speak with Samar El Sahn, Vice President of Product, about his approach to remote work.

Inside XischeWisam AmidApril 9, 2020remote work, work from home, technology, covid-19

Issue 54: Pivoting Towards Teams

As life and work transform in the UAE, businesses must lean on empathy to come out on top

BackstoryWisam AmidApril 8, 2020UAE, Dubai, Remote Work, covid-19, coronavirus

Introducing the New Xische.com

After expanding into new markets and extending our service offerings across strategy, content, design and labs, it was time to give a new look to our digital home.

Opinion, Inside XischeWisam AmidApril 7, 2020xische, design, website