Xische was approached to help build the brand positioning, strategy and identity of the Space Centre, ahead of our work on the launch and announcement of the UAE's Mars Mission.
Read MoreXische was engaged to co-author, build, launch and manage the Happiness Agenda program for Smart Dubai to transform Dubai into the happiest city on Earth.
Read MoreThe Happiness Meter is one of Dubai's first strategic 'smart city' initiatives. The world’s first, city-wide, live sentiment capture engine, the meter builds on the directive of UAE Prime Minister Mohammed Bin Rashid to ‘make Dubai the happiest city on Earth.’
Read More